VRMA Blog

    Vacation Rental Management Association Applauds State Legislature, Governor for Bill Setting Statewide Standards for Short-Term Rentals

    By: VRMA Administrator | Mar 15

    Vacation Rental Management Association Calls on Florida Legislature to Pass Florida Vacation Rental Act, Create Uniform Set of Regulations for Short Term Rentals

    By: VRMA Editor | Feb 22

    Vacation rental regulatory news for the week of February 11

    By: Greg Holcomb | Feb 22

    Vacation rental regulatory news for the week of February 4

    By: Greg Holcomb | Feb 15

    Regulatory Roundup for Week of January 21st

    By: Greg Holcomb | Jan 31

    Florida Vacation Rental Bill Hearing January 30th

    By: Greg Holcomb | Jan 29

    Florida VRMA Rally to Generate Attention On 2018 Bills

    By: Greg Holcomb | Jan 9

    Advocating with Social Media

    By: Greg Holcomb | Dec 15

    Vacation Rental Managers: Fighting for Your Rights

    By: Greg Holcomb | Oct 11

    Seattle Strikes Balance on Short-Term Rental Rules

    By: Greg Holcomb | Oct 11

    Above the Noise

    By: Greg Holcomb | Aug 8

    July 2017 Regulatory Update

    By: Greg Holcomb | Jul 25

    Vacation Rental Debate Heats Up In Michigan

    By: Greg Holcomb | Jun 14

    The Revenue-Driving Role of Reservationists

    By: Kit Steen-VerHoeven | May 25

    Vacation Rental Sales: How to Explain High-Season Rates

    By: Douglas Kennedy | May 18

    Adapting to a Global Marketplace: Lessons from VRMA Europe

    By: Julia Daly, Vacasa | May 11

    PR and the Customer Journey

    By: Jessica Gillingham | May 4

    A Vacation Rental Management Company Buys an Urban Short-Term Rental Management Company

    By: Andrew McConnell | Apr 27

    Idaho Governor Butch Otter Signs House Bill 216

    By: Greg Holcomb | Apr 25

    The Art of Finding, Hiring, and Motivating Younger Employees

    By: Steve Sherlock | Apr 20

    A (Speculative) Prediction of the Deals to Come in 2017

    By: Andrew McConnell | Apr 18

    States Continue to Push for Regulations

    By: Greg Holcomb | Mar 23

    Hiring for Success

    By: Sue Jones, MBA, SHRM-SCP, SPHR | Mar 16

    Conquering Complaints – Part Two

    By: Douglas Kennedy | Mar 9

    Four Things Your Guest Agreement Should Do

    By: Bryan Geon | Mar 2

    Sales Service Points That Make a Difference

    By: Ali Cammelletti | Feb 23

    Looking Back and Proceeding Forward

    By: Andrew McConnell | Feb 13

    5 Ideas for Smarter Facebook Advertising in 2017

    By: Chad Brubaker | Feb 2

    Conquering Complaints: Part 1 - A Complaint Is Like a Carrot

    By: Douglas Kennedy | Jan 26

    How to Create Interesting and Valuable Marketing Content in a Competitive Vacation Rental Marketplace

    By: Steve Sherlock | Jan 19

    The Acquisition Survival Guide

    By: Eric Breon | Jan 12

    Getting Your Vacation Rental Ready for Guests

    By: Susan G Sternthal | Jan 5

    2017 Advocacy Outlook

    By: Greg Holcomb | Dec 27

    Addressing Bias and Discrimination in the Vacation Rental Industry

    By: William (Bill) W. Ballinger | Dec 15

    Four Tips for Revitalizing Your Vacation Rental

    By: Eric Breon | Dec 6

    Is Your E-mail Inbox an Untapped Distribution Channel?

    By: Douglas Kennedy | Nov 17

    New England Vacation Rental Management Association

    By: Carole Lynn Sharoff | Nov 14

    The National Conference

    By: Greg Holcomb | Nov 10

    Building Your Business on Trust

    By: Eric Breon | Nov 7

    Improve Conversions on Vacation Rental Websites: Part 2

    By: Manuel Giner | Oct 20

    Vacation Renter Security Quiz Part 2: What Are Your Next Steps?

    By: VRMA Administrator | Oct 18

    Trends in the Vacation Rental Industry: Q3 2016

    By: Andrew McConnell | Oct 13

    Vacation Renter Security Quiz Part 1: Are You Prepared?

    By: VRMA Administrator | Oct 12

    Your Guide to Best Practices in Short-term Vacation Rental Regulations

    By: Greg Holcomb | Oct 6

    5 Steps to Drive Revenue with a Cost-effective Content Strategy

    By: Eric Breon | Oct 4

    How to improve online booking conversions from your vacation rental website

    By: Manuel Giner | Sep 27

    What You Need to Know: Mattress Protection and Hygiene

    By: Susan G Sternthal | Sep 20

    Vacation Rental Reservations Agents: It's Not Our Job to Help Find What's Available, But Rather to Help Them Decide Which to Book

    By: Douglas Kennedy | Sep 13

    5 Customer Review Tips to Increase Your Vacation Rental Bookings

    By: Manuel Giner | Sep 6

    Engage Your Local Public Officials

    By: Greg Holcomb | Sep 1

    Crafting an Owner Agreement That Works for Your Business

    By: Eric Breon | Aug 30

    Trends in the Vacation Rental Industry: Q2 2016

    By: Andrew McConnell | Aug 26

    Five Ways to Keep Your Vacation Homes Spotless During the Busy Summer Season

    By: Eric Breon | Jul 21

    What Expenses Can Vacation Rental Owners Deduct?

    By: VRMA Administrator | Jul 14

    Vacation Rental Advocacy and Regulatory Update

    By: Greg Holcomb | Jul 7

    Balancing Strategic Opportunism to Maximize Your Company's Growth

    By: Eric Breon | Jun 27

    Shake-ups in the collaborative industry

    By: Manuel Giner | Jun 23

    5 Tips for Better Pay-Per-Click Campaigns

    By: Paul Manzey | Jun 16

    Drum Up More Business During Your Off Season

    By: Josh Guerra | Jun 9

    The First Tools of the New VRMA Advocacy Toolkit

    By: Greg Holcomb | Jun 2

    Why Competition May Be the Best Thing for Vacation Rental Property Managers

    By: Julian Castelli | May 26

    Never Try to Prove Guests Wrong, Even When They Are

    By: Douglas Kennedy | May 24

    Make Your Inn, B&B or Vacation Rental Property Stand Out

    By: Susan G Sternthal | May 19

    5 Surefire Ways to Improve Your Vacation Rental Reviews

    By: VRMA Administrator | May 17

    Press Release: VRMA Responds to Arizona SB 1350

    By: VRMA Administrator | May 12

    Trends in the Vacation Rental Industry: How Did Q1 Live Up to Our Predictions?

    By: Andrew McConnell | May 10

    Diversify Your Marketing

    By: VRMA Administrator | May 5

    How Galveston is Doing Vacation Rental Regulations Right

    By: Eric Breon | May 3

    VRMA Review Spring 2016 Issue Now Available Online

    By: VRMA Administrator | Apr 28

    Ceramic Tile Flooring: "Wow" Factor on a Budget

    By: VRMA Administrator | Apr 26

    Vacation Houses for Free?

    By: Alan R. Hammond | Apr 21

    Vacation Rental Technology: Can't Live With It, Can't Live Without It

    By: Michelle Marquis | Apr 19

    3 Easy Marketing Tricks to Attract More Vacationers to Your Rental Properties

    By: Aaron Dyess | Apr 14

    18 Tips for Washing Linens

    By: Susan G Sternthal | Apr 12

    Why Does the Hospitality Rental Industry Need Online Influencers?

    By: Jeffrey Messud | Apr 7

    PCI Compliance: Essential for Protection

    By: Manuel Giner | Apr 5

    Advocates vs. Opponents: A New Approach to Vacation Rental Regulations

    By: Eric Breon | Mar 31

    Debunking the Myths About Vacation Rentals

    By: Jordan Allen | Mar 29

    4 Common Mistakes Vacation Rental Companies Using Inbound Marketing Make

    By: Aaron Dyess | Mar 24

    Digital Media Best Practices for Vacation Rentals

    By: Michelle Marquis | Mar 22

    Fixed Rent Contracts: Good for Managers, Good for Owners

    By: VRMA Administrator | Mar 17

    Why Fighting For Bookings Is Not The Answer

    By: Martin Picard | Mar 15

    Stain Removal on Linens

    By: Susan G Sternthal | Mar 10

    Share Your Story with VRMA

    By: VRMA Administrator | Mar 8

    How Chargebacks Can Slowly Kill Your Vacation Business

    By: VRMA Administrator | Mar 3

    Self-Care in an Industry of Service

    By: Ali Cammelletti | Mar 1

    Why Guests Still Call Your Voice Reservations Channel and What You Should Do About It

    By: Douglas Kennedy | Feb 25

    Renter Trends and Priorities: OVH360 Survey Results

    By: Maria Torres | Feb 23

    Register Today for VRMA 2016 Regional Seminars

    By: VRMA Administrator | Feb 18

    Infographic Case Study: Exotic Estates

    By: VRMA Administrator | Feb 16

    Yield Management and Dynamic Pricing: How to Stay Competitive as the Industry Evolves

    By: Ian McHenry | Feb 11

    Three Ways to Keep Bed Bugs at Bay

    By: Susan G Sternthal | Feb 10

    Tips for Tackling 2016

    By: Rodney Archer | Feb 4

    Top 4 Vacation Industry Predictions for 2016

    By: Tom Villante | Feb 3

    The Complex and Confusing Economics of Customer Acquisition

    By: VRMA Administrator | Jan 28

    Bed Bugs Make Bad Travel Buddies

    By: VRMA Administrator | Jan 22

    Trends in the Vacation Rental Industry: Q4 2015

    By: Andrew McConnell | Jan 8

    Building Positive Relationships With VR Owners Is Key To Long Term Viability

    By: Douglas Kennedy | Jan 5

    How to Win Big with the 7 Deadly Sins of Distribution Now and Next Year

    By: Julian Castelli | Dec 29

    Will 2015 Be Remembered as the Year Online Marketing was Democratized?

    By: VRMA Administrator | Dec 17

    Expedia’s Acquisition of HomeAway Fast-Tracks Vacation Rental Industry Growth and Leads to Convergence

    By: Julian Castelli | Dec 15

    Exciting Changes for VRMA

    By: VRMA Administrator | Dec 1

    Annual Conference: Silent Auction Update

    By: VRMA Administrator | Nov 24

    Closing The Sale Starts With A Positive First Impression

    By: Douglas Kennedy | Nov 19

    Why Market Analyses are Important

    By: Jessica Duran | Nov 17

    Best Practices for Keeping your Sweepstakes and Contests Legal and Compliant

    By: VRMA Administrator | Nov 12

    2015 Annual Conference Recap

    By: VRMA Administrator | Nov 10

    A Day in the Life of a Vacation Rental Manager: "Billy the Kid" Scam

    By: Vickie Murguia | Nov 5

    [November Webinar] Vacation Rental Marketing

    By: VRMA Administrator | Nov 3

    Follow along with the Annual Conference!

    By: VRMA Administrator | Oct 23

    30 Years of VRMA: Past President Lucy Kawaihalau

    By: Lucy Kawaihalau | Oct 22

    How Technology Can Help You Achieve Vacation Rental Distribution Excellence

    By: Julian Castelli | Oct 20

    Trends in the Vacation Rental Industry: Q3 2015

    By: Andrew McConnell | Oct 15

    VRMA Annual Conference: Oct. 25-28, New Orleans

    By: VRMA Administrator | Oct 13

    Marketing Automation: Preparing Your Properties And Yourself!

    By: Vanessa de Souza Lage | Oct 8

    Short-Term Rental Regulations: A Growing Trend Coming To Your Community

    By: Matt Curtis | Oct 6

    [Infographic] Is 2015 the vacation rental industry's 1952 moment?

    By: Andrew McConnell | Oct 2

    [October Webinar] Customer Service: The Right Stuff Sticks

    By: VRMA Administrator | Sep 29

    The Most Valuable High Touch Guest Service Channels in the High Tech Digital Age

    By: Michelle Marquis | Sep 24

    How To Plan Your 2016 Marketing Budget

    By: Brandon Sauls | Sep 22

    30 Pearls of HR Wisdom from 1985

    By: Trisha Howarth | Sep 18

    Vacation Rental Bootcamp: 4 Sessions To Pump Up Revenue and Productivity

    By: VRMA Administrator | Sep 15

    [September Webinar] Intro to Financial Management and Budgeting for Property Managers

    By: VRMA Administrator | Sep 11

    30 Lessons from our First Decade of Vacation Rental Management

    By: Heather Bayer | Sep 9

    30 Years of VRMA: Current President Ben Edwards

    By: Monica Thibodeau | Sep 4

    Make It Your Job To Bring Out The Best In Others

    By: Douglas Kennedy | Sep 2

    Top 30 Signs That You Might Be a Vacation Rental Manager

    By: Vickie Murguia | Aug 28

    2015 VRMA Annual Conference | Oct. 25-28 | New Orleans, Louisiana

    By: VRMA Administrator | Aug 26

    7 Social Media Tips For Vacation Rental Managers

    By: Alanna Schroeder | Aug 20

    [August Webinar] Your Success Depends on Theirs: A Look at Homeowner Relations

    By: VRMA Administrator | Aug 13

    30 Years of VRMA: Past President Tim Cafferty

    By: Monica Thibodeau | Aug 6

    30 Inspirational Quotes for Vacation Rental Managers

    By: Amy Tran | Aug 4

    VRMA turns 30: Where were you in 1985?

    By: Adam Norko | Jul 30

    A Day in the Life of a Vacation Rental Manager: Advertisemobile!

    By: Vickie Murguia | Jul 28

    Recommendations, Suggestions and Endorsements Are Key To Increasing Conversion

    By: Douglas Kennedy | Jul 23

    30 Years of VRMA: VRMA Founder John Kjellman

    By: Monica Thibodeau | Jul 21

    How To Become a Reservation Superstar

    By: VRMA Administrator | Jul 16

    VRMA: The Beginning

    By: VRMA Administrator | Jul 14

    [July Webinar] Manage Your Reviews and Maintain Your Sanity

    By: VRMA Administrator | Jul 10

    Sweepstakes vs. Contest Promotions for VRMs

    By: VRMA Administrator | Jul 7

    A Day in the Life of a Vacation Rental Manager: The Craziest Emergency Call Ever

    By: Vickie Murguia | Jul 2

    Delivering World Class Customer Service

    By: Dan Rourke | Jun 30

    Video is the New Internet for Vacation Rentals

    By: VRMA Administrator | Jun 25

    Trends in the Vacation Rental Industry: Q2 2015

    By: Andrew McConnell | Jun 18

    Utilizing Search Engines to Improve Homeowner Acquisition

    By: Josh Guerra | Jun 16

    Helping Staff Empathize With Guests Is Key To Authentic Hospitality

    By: Douglas Kennedy | Jun 11

    Yield Management Strategies for Average Daily Rate And Occupancy

    By: Julian Castelli | Jun 9

    2015 Regional Seminar Recap

    By: VRMA Administrator | Jun 5

    [New whitepaper] A primer on social media for VRMs: Facebook

    By: VRMA Administrator | Jun 2

    5 Major Trends Changing the Vacation Rental Industry

    By: Tim Choate | May 29

    Your chance to present at the Annual Conference!

    By: VRMA Administrator | May 27

    [June Webinar] Creating Extraordinary Excellence, DAILY!

    By: VRMA Administrator | May 21

    5 Questions to Ask When Booking a Vacation Rental

    By: Brittany Thompson | May 19

    Doggone It!

    By: Vickie Murguia | May 14

    How to Prosper from Hospitality Industry's Top Trends

    By: Michelle Marquis | May 12

    [May Webinar] Human Resources 101: Manager/ Employment Law Basics

    By: VRMA Administrator | May 7

    Follow along with the Eastern Seminar

    By: VRMA Administrator | Apr 26

    Why should homeowners go with a pro?

    By: Trisha Howarth | Apr 23

    New Vacation Rental Business Models: Next-Gen VRMs

    By: George Volsky | Apr 21

    Follow along with the Western Seminar

    By: VRMA Administrator | Apr 12

    [April Webinar] How Customer Service & Social Media Intertwine

    By: VRMA Administrator | Apr 9

    Are you ready for the mobile apocalypse?

    By: Josh Guerra | Apr 7

    Trends in the Vacation Rental Industry: Q1 2015

    By: Andrew McConnell | Apr 2

    7 Tried-And-True Steps for Making the Perfect Vacation Rental Bed

    By: Alanna Schroeder | Mar 31

    A Day in the Life of a Vacation Rental Manager: All in a Day's Work

    By: Vickie Murguia | Mar 26

    Vacation Rental Managers: Do You Have The Right Call Monitoring Scoring Criteria?

    By: Douglas Kennedy | Mar 24

    The Trouble with Social Media Marketing

    By: VRMA Administrator | Mar 20

    [March Webinar] Overcoming Vacation Rental Restrictions, Bans and Regulations

    By: VRMA Administrator | Mar 17

    VRMA's Regional Seminars: Register Now

    By: VRMA Administrator | Mar 12

    Top 8 Vacation Rental Myths Debunked

    By: Brittany Thompson | Mar 10

    2015 VRMA European Seminar Recap

    By: VRMA Administrator | Mar 6

    Winning with Difficult Customers

    By: Ali Cammelletti | Mar 3

    Why Vacation Rental Managers Should Be Podcasting

    By: Heather Bayer | Feb 26

    VRMA European Seminar: Follow Along on Social Media

    By: VRMA Administrator | Feb 23

    Remarketing Advertising for Huge Returns

    By: Brandon Sauls | Feb 20

    You Don't Need Hands to Moonwalk...

    By: Adam Norko | Feb 17

    What T-Shirts Can Teach You About Facebook Advertising

    By: Sean Harvey | Feb 12

    [February Webinar] A Guide to Helping Your Owners Navigate The Legal Implications of Owning a Vacation Rental

    By: VRMA Administrator | Feb 10

    VRM Education Opportunities

    By: Amy Tran | Feb 6

    Vacation Rental Marketing Q&A: Your Top Questions Answered

    By: Matt Bare | Feb 5

    Revenue and Yield Management: Overcoming Challenges Unique To The Vacation Rental Industry

    By: Douglas Kennedy | Jan 30

    APIs & The Power of Content

    By: Sean Harvey | Jan 27

    A Day in the Life of a VRM: One Easy Way to Increase Bookings

    By: Vickie Murguia | Jan 23

    [January Webinar] The One Page Marketing Plan Guaranteed to Increase Your Bookings

    By: VRMA Administrator | Jan 19

    Adapt or Die: 4 Revenue Strategies to Thrive in 21st Century Vacation Rental Management

    By: Mickey Kropf | Jan 15

    Top Blogs of 2014

    By: VRMA Administrator | Jan 12

    Trends in the Vacation Rental Industry: Q4 2014

    By: Andrew McConnell | Dec 17

    10 Reasons Homeowners Really Do Need A Vacation Rental Manager

    By: Brittany Thompson | Dec 11

    6 Tips for Communicating with Owners on Social Media

    By: Douglas Kennedy | Dec 4

    A Day in the Life of a VRM: The 3 Types of Guests

    By: Vickie Murguia | Nov 21

    #vrma2014 Conference Recap, Twitter-Style

    By: VRMA Administrator | Nov 13

    Government Affairs: HomeAway sues San Francisco for Right to Rent

    By: Matt Curtis | Nov 4

    Fall Planning: Make Hay While the (Off Season) Sun Shines

    By: Adam Norko | Nov 3

    2014 Annual Conference: Follow Along on Social Media

    By: VRMA Administrator | Oct 22

    How to Make the Most of the Annual Conference

    By: Lyndsey McDonald Garza | Oct 16

    Is Yours "Just" a Vacation "Unit"?

    By: Douglas Kennedy | Oct 14

    Trends in the Vacation Rental Industry: Q3 2014

    By: Andrew McConnell | Oct 2

    Effective Placement of Links in Vacation Rental Email Marketing

    By: Brandon Sauls | Sep 25

    Providing Excellent Customer Service

    By: Ali Cammelletti | Sep 19

    Three's a Charm: Making Your Vacation Rental a Habit for Your Customers

    By: VRMA Administrator | Sep 15

    Shhh! The secret to the perfect hotel bed experience

    By: Alanna Schroeder | Sep 5

    Pursuit of Profit: When are Call Centers Profitable?

    By: George Volsky | Aug 28

    Ready for your close-up? VRMA video competition is back!

    By: VRMA Administrator | Aug 27

    Attention Vacation Rental Reservations Agents: Go Beyond Website Search Support

    By: Douglas Kennedy | Aug 21

    The Five R's of Owner Retention

    By: Trisha Howarth | Aug 14

    What Is a Customer Service Revolution?

    By: VRMA Administrator | Aug 7

    VRMA in the News: The Sharing Economy's Growing Pains

    By: VRMA Administrator | Aug 1

    Do You Thread Count?

    By: Alanna Schroeder | Jul 24

    Facebook 101: A Vacation Rental Manager's Guide to Maintaining Interaction

    By: Brandon Sauls | Jul 17

    Bringing Out The Best In Guests, Brings Out The Best In Frontline Colleagues

    By: Douglas Kennedy | Jul 10

    Hurricane Arthur: An Unforeseen Event

    By: Laird Sager | Jul 8

    Summer Lovin': 12 Tips for Vacation Rental Marketing Magic

    By: Adam Norko | Jul 3

    New Email Marketing Laws That You Must Know as a Vacation Rental Marketer

    By: Brandon Sauls | Jun 26

    Dealing with Difficult Guests

    By: Amy Tran | Jun 19

    Google+ Changes: How they affect vacation rental marketing

    By: Brandon Sauls | Jun 12

    Trends in the Vacation Rental Industry: Q2 2014

    By: Andrew McConnell | Jun 5

    Pets or Not: Vacation Rental Companies Divided

    By: VRMA Administrator | May 29

    2014 Regional Seminar Recap

    By: VRMA Administrator | May 22

    The Art and the Science of Personality Testing in the Hiring Process

    By: VRMA Administrator | May 16

    Easy Report to Analyze Vacation Rental Marketing Competition

    By: Adam Norko | May 1

    New Revenue: Raise Fees, Lower Commissions

    By: George Volsky | Apr 24

    New Revenue: Expanding Services Beyond Inventory

    By: Ryan Goodman | Apr 22

    New Revenue: Innovative Revenue Models from the Vacation Rental Industry and Beyond

    By: Andrew McConnell | Apr 17

    Awesome Vacation Rental Marketing Idea: Competitive Advantage Through Local Partnerships

    By: Adam Norko | Apr 10

    Talking points for recruiting homeowners

    By: Andrew McConnell | Apr 3

    Preparing for the Regional Seminars: Start Your Action Plan Now

    By: VRMA Administrator | Mar 27

    One Year of Content: Vacation Rental Inbound Marketing Templates

    By: Adam Norko | Mar 20

    5 Reasons You Can't Miss the Regional Seminars

    By: VRMA Administrator | Mar 13

    Growth 101: Behind-the-Scenes at Elliott Beach Rentals

    By: Amy Hinote | Mar 7

    Growth 101: Behind-the-Scenes at Kokopelli Property Management

    By: Amy Hinote | Feb 28

    Growth 101: Behind-the-Scenes at Vacation Rental Pros Property Management

    By: Amy Hinote | Feb 21

    Trends in the Vacation Rental Industry: Q1 2014

    By: Andrew McConnell | Feb 13

    Vacation Rental Survey: Does Mobile Matter?

    By: Kirby Winfield | Feb 6

    What makes VRMA members unique?

    By: VRMA Administrator | Jan 31

    4 Pinterest Features Vacation Rental Managers Can't Live Without

    By: Brandon Sauls | Jan 24

    Where is the delight?

    By: Andrew McConnell | Jan 15

    Google Keywords Not Provided? 10 Ways for VRMs to Adapt

    By: Amy Hinote | Jan 9

    Top 10 Blogs of 2013

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    #VRMAEurope Recap: Twitter Style

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    Increase your Revenue with Lifecycle Marketing

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    What Do Your Guests Want?

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    Infographic: Secrets to Saving With Vacation Rental Travel

    By: Brittany Thompson | Nov 26

    5 Tips to Managing Turn Days

    By: Trisha Howarth | Nov 21

    Top 12 Tips & Tricks for the Vacation Rental Marketing Ninja

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    Take a Bigger Piece of the Pie

    By: Andrew McConnell | Nov 7

    Your Piece Of The Pie

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    Trends in the Vacation Rental Industry

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    VRMA At A Glance: Past, Present and Future

    By: VRMA Administrator | Sep 27

    The Anatomy of a Perfect Facebook Post

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    Confessions of a Vacation Rental Manager

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