America is teeming with cities that offer us treasures, experiences, and opportunities that spark a range of emotions. A sense of curiosity, adventure, and play abounds. The city can satiate our desires for new experiences or to repeat our favorite ones.
The rise of these online vacation rental platforms ─ combined with advances in technology and a customer base eager to book and stay at these properties ─ resulted in vacation rentals becoming a huge part of the travel industry.
Join VRMA Executive Director Mike Copps as he talks with Rented Chief Commercial Officer Cliff Johnson. Cliff is also co-founder of Vacasa as well as VRMA board member and true subject matter expert.
As VRMA heads into 2020 and its 35th anniversary as an association, it’s an ideal time to reflect on its past and position the association for the future. As a non-profit trade association, people don’t typically consider the risks inherent in a group like this.
The recent explosion of data providers within the vacation rental industry has afforded managers of all sizes the ability to utilize nuanced data to drive their reservation and marketing strategy.