The Trade / Beaten Path

The Power of Being Local in an Increasingly Global World

By: Jessica Gillingham | Mar 8

The topic of internationalization and the vacation rental industry is an interesting one. There are huge dichotomies at play here; because although the vacation rental industry is truly global in nature, at its roots, property management is fundamentally local.

Leisure guests travel primarily beca

Moving Mountains in Name and Practice

By: Steve Bjerklie | Aug 15

Back in the mid-1990s, Robin and Heather Craigen enjoyed a career that can only be called idyllic: The couple ran charter trips on a 72-foot luxury yacht based in the British Virgin Islands.

Tech-Enabled Payments

By: VRMA Editor | Sep 1

Are you a tech-savvy vacation rental manager? Today, new technology options continue to accelerate the vacation rental industry, allowing managers to leverage technology to drive efficiencies within their business and to improve their overall revenue.

Steve Milo, CEO of Vacation Rental Pros, a mult

Getting Social

By: VRMA Editor | Jun 6

Knowing what social media will look like in 2017 will help your vacation rental properties connect on a deeper level with customers. To better understand social media trends for 2017, VRMA has put together the following list based on numerous industry blogs and our own insights.

Divide & Conquer

By: VRMA Editor | May 30

Why segmenting and targeting ownership is crucial to vacation rental management companies.

Tech Talk for Short Stays

By: VRMA Editor | May 19

As the VRM community looks to better manage short-stay accommodations, technology that helps to manage inventories and growth, as well as improve the ability to connect with clients remain vital tools.

VR Graphs: Appealing to the Millennial Traveler

By: VRMA Editor | Apr 29

More and more millennials choose vacation rentals over hotels when vacationing — and they’re looking to be your partner in booking. Millennials are a very hands-on generation, but will research their options thoroughly before making a final decision.

Driven by Mobile

By: Brandon Sauls | Apr 27

Let’s talk about the increasing importance of Mobile traffic in the vacation rental managers space. I know, I know - you've been hearing talk about being "mobile-friendly" for years now, but that's not exactly what we’re talking about here.

Changing Rental Rules

By: VRMA Administrator | Apr 24

How will changes to short-term rental rules and regulations affect your business in 2017?

Idaho Governor Butch Otter Signs House Bill 216

By: Greg Holcomb, MPA | Apr 21

The Vacation Rental Management Association (VRMA), released the following statement in response to Idaho Governor Butch Otter’s signing of House Bill 216.

Getting Social

By: VRMA Administrator | Apr 21

Knowing what social media will look like for your vacation rental management company will help your vacation rental properties connect on a deeper level with customers.

VR Graphs: Short-Term Rentals

By: Mike Carrozzo | Apr 18

In the Q1 issue of Arrival, we examined new opportunities for the vacation rental management space. One such opportunity is the growth of the urban market.

How to Deal with Bad Reviews

By: VRMA Administrator | Dec 1

When the bad reviews start pouring in, you might think there’s no coming back. Rest easy with these expert tips to bounce back and push forward.

Data at Risk

By: VRMA Administrator | Dec 1

With the prevalence of fraud and internet hacking, how do you ensure your organization plays it safe on the web? There is fraud risk everywhere on the internet, and with their skyrocketing popularity, vacation rental websites are no exception.

Think Big

By: VRMA Administrator | Aug 1

The power of the great idea you never thought you could pull off. Sometimes you just have to go for it.

High Hopes

By: VRMA Administrator | Aug 1

Nearly 10 years ago, VRMA member Jennifer Frankenstein-Harris set out with a single, seemingly simple goal: list her condo online to generate rental income. Meeting that goal proved more difficult, but Jennifer eventually found success. Here's how.

Recent Articles

Marketing a Culture of Diversity and Inclusion Increases Applicant Pools

Updated 6:00PM EDT, Tue Oct 20th, 2020

Building a culture of diversity and inclusion begins with evaluating your current workforce, policies and practices. Ask yourself, “do our systems and processes hinder or help our ability to increase diversity in our operations?”

The Importance of Authentic Reviews for Vacation Rentals

Updated 8:58AM EDT, Thu Oct 15th, 2020

Customer reviews, in any business, provide feedback (positive or negative) on a product or service bought or experienced by the reviewer. A guest review of a vacation rental stay can act as social proof of why a future guest should also go ahead and press the "book now’" button.

The Keys to Success

Updated 1:02PM EDT, Wed Oct 7th, 2020

Throughout the spring and summer, VRMA’s board and staff have carefully navigated the shark-infested waters of 2020, and we are now laser-focused on 2021. This is a pivotal time in our industry. Advocacy, professionalism, partnerships and unity are the keys to a successful future for VRMA.