Vacation Rentals Outperform Hotels as Short-Term Rental Market Matures

8/11/2025

Vacation rentals outperformed hotels across all US regions in the second quarter of 2025, according to the Q2 2025 Vacation Rental Market Index from Key Data. Vacation rentals enjoyed a nine-percentage-point advantage in revenue per available rental compared with hotels. Short-term rentals continued to post strong returns in most markets even as much of the travel sector is dealing with tighter booking windows, inflation pressures, and inconsistent demand. The report concludes that the STR sector is moving from a phase of rapid growth to one of operational sophistication.

FTNNews (08/07/25) Vedat Ozgur Tore

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