The Golden Rules for Preparing and Handling a Crisis
By Jessica Gillingham | 3/11/2025
I’ve been asked several times recently about how vacation rental managers can best handle a crisis when it comes. I’m not sure if this interest is in response to the especially turbulent times we are all living through or if it’s in direct response to the various issues that we, as an industry, are facing. But what I do know is that in today’s rapidly evolving vacation rental industry, maintaining a robust crisis communications strategy is essential. You will be especially glad that you took the time to prepare one—if and when a crisis hits your company—because being prepared will help you protect your brand and reputation.
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From Boom to Balance: The STR Market’s Post-Pandemic Shift
By Victoria Ward | 3/4/2025
Casago is an owner-centric, short-term rental property management company offering prime homes in handpicked locations throughout North America and Mexico. We spoke with Tim Smith, Casago partner in New Smyrna Beach, and Manuel Arroyave, Casago partner in Orlando, to discuss how business has changed since the pandemic and what’s in store for the industry.
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Is Your Budget Built for the Future?
By Hal Conick | 2/4/2025
Mastering budgeting, leveraging data, and seeking expert advice have enabled vacation rental businesses to achieve sustained growth and long-term success in a rapidly expanding market.
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Strategies for Building and Sustaining an Engaged Remote Work Culture
By Jeff Iloulian | 12/10/2024
The rise of remote work has changed how businesses operate, offering flexibility and freedom for employers and employees. However, a thriving remote work culture doesn’t happen by accident; it happens by fostering an environment where employees feel connected, valued, and motivated.
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2023 President’s Award: Julia Batten Wax
10/1/2024
The VRMA Excellence Awards celebrate and recognize the incredible work, contributions, and impact that vacation rental professionals have made in the past year. We are highlighting each of the 12 award recipients in 2023, finishing today with the President’s Award in Honor of Pedro Mandoki: Julia Batten Wax.
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Know Before You Grow: A Property Manager’s Guide to Successful Scaling
By Shahar Goldboim | 9/11/2024
The journey from launching your first rental property to overseeing a sprawling portfolio is far from a leisurely vacation. Many property managers start with little to no business experience, relying solely on what their hospitality instincts tell them to create welcoming and comfortable spaces.
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The Myth of Generational Differences Has Been Busted by Research
By Douglas Kennedy | 7/23/2024
As my frequent readers know, I have been bemoaning the myths that are thrown out as facts at conferences, podcasts, and in books and blogs that, at best, mislead hospitality leaders and, at worst, lead to discrimination based on birth year. Generationism is harmful, just like racism and sexism. Worse yet, many of those spewing these falsehoods are making a handsome profit by doing so.
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2023 Community Impact Award: Heather Bayer
7/16/2024
The VRMA Excellence Awards celebrate and recognize the incredible work, contributions, and impact that vacation rental professionals have made in the past year. We are highlighting each of the 12 award recipients in 2023, continuing today with the Community Impact Award Sponsored by Touch Stay: Heather Bayer.
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