VRMA Arrival

You’re Not Managing Properties Anymore—You’re Running a Business

By Shahar Goldboim | 6/22/2026

Vacation rental operators have evolved into complex business managers, but the property management software supporting them hasn’t kept pace. Most tools are designed to handle individual tasks, but the real challenge is coordinating interdependent workflows across several different departments. Disconnected systems create time-consuming manual work that only grows with scale. This makes coordination, not workload, a bottleneck. Finding systems that can integrate workflows, automate decisions, and minimize human coordination is the key to enabling businesses to scale efficiently.

The Revenue Lever Most STR Operators Don’t Know They’re Ignoring

By Jasper Ribbers | 6/15/2026

Market pacing is one of the biggest clues vacation rental operators have when it comes getting their pricing just right. Paying attention to pacing requires some forward-thinking, but it also means knowing how a unit is doing compared to the market, and being better situated to make small, intentional adjustments that can really prop up the bottom line in the end.

Stop Using AI. Start Hiring It.

By D. Brooke Pfautz | 6/8/2026

The problem with AI likely isn't a problem at all. The problem is that many vacation rental managers just don't know how to use it. Because AI is only as useful as the tools it is given, there needs to be thoughtful strategy around its onboarding, just like with a human worker. Over time, AI can learn your business's needs, and if given the right information, it can grow into a valuable employee that makes the job easier.

What Vacation Rental Operators Should Understand About Today’s M&A Market

By Jason Thomas | 6/8/2026

The vacation rental management industry continues to attract investor interest, but the M&A landscape has evolved significantly. Buyers are more disciplined, deal structures are more complex, and operators who prepare early are positioned to achieve stronger outcomes. This article explores what drives value in today’s market, how transactions are being structured, and what owners should understand as they evaluate long-term opportunities.

A Beginner’s Guide to Bed Bugs

By Betsy Taylor | 6/5/2026

Brought to you by VRHP: It is important to understand the life cycle of bed bugs and what steps you can take to eradicate them. There are seven stages of their life cycle, from egg to a full adult that can breed, which takes about five weeks. It takes two weeks to hatch, and at this point they begin to bite a host and feed on blood.