The Golden Rules for Preparing and Handling a Crisis
By Jessica Gillingham | 3/11/2025
I’ve been asked several times recently about how vacation rental managers can best handle a crisis when it comes. I’m not sure if this interest is in response to the especially turbulent times we are all living through or if it’s in direct response to the various issues that we, as an industry, are facing. But what I do know is that in today’s rapidly evolving vacation rental industry, maintaining a robust crisis communications strategy is essential. You will be especially glad that you took the time to prepare one—if and when a crisis hits your company—because being prepared will help you protect your brand and reputation.
Read More
From Boom to Balance: The STR Market’s Post-Pandemic Shift
By Victoria Ward | 3/4/2025
Casago is an owner-centric, short-term rental property management company offering prime homes in handpicked locations throughout North America and Mexico. We spoke with Tim Smith, Casago partner in New Smyrna Beach, and Manuel Arroyave, Casago partner in Orlando, to discuss how business has changed since the pandemic and what’s in store for the industry.
Read More
Podcast
Marcus Rader on Hostaway’s $365M Investment and Industry Leadership
2/24/2025
In this VRMA Arrival podcast episode, Marcus Rader, CEO of Hostaway, shared the company’s impressive growth since 2022, which is the last time we had Rader on the podcast, including securing a $365 million investment and expanding its product offerings. Hostaway has evolved into a multiproduct, all-in-one solution for short-term rental property managers, driven by customer feedback and innovation.
Read More
The Great App Explosion and the Consolidation of Technology
By Umair Hassan | 2/18/2025
The vacation rental industry is witnessing an explosion of new apps. In recent years, technology has played an increasingly critical role in streamlining operations, enhancing productivity, and maximizing returns. This led to the development of a vast number of apps designed to make property managers’ lives easier—and it’s big business.
Read More
2024 Best Marketing Campaign Award: Sawgrass Marketing
2/17/2025
The VRMA Excellence Awards celebrate and recognize the incredible work, contributions, and impact that vacation rental professionals have made in the past year. We are highlighting each of the 11 award recipients in 2024, continuing today with the Best Marketing Campaign Award (Supplier): Sawgrass Marketing.
Read More