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    Technology for Marketing: Be Creative, But Be Smart By: Steve Bjerklie | January 10, 2019
    Technology for Marketing: Be Creative, But Be Smart

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    2018 Year In Review
    2018 Year In Review

    This year was a time of great change for VRMA and the vacation rental industry as a whole.

    Short-Term Rental Ballot Initiative Results
    Short-Term Rental Ballot Initiative Results

    There were several local ballot initiatives that impacted the vacation rental industry on ballots across the U.S. on November 7. In four contests, the adverse results will affect the local vacation rental market and the local travel and tourism industry in those communities.

    Financially Prepare Your Business for 2019
    Financially Prepare Your Business for 2019

    Right now, many vacation rental managers (VRMs) are gearing up for peak winter season. Whether you’re going into relaxation or ramp-up mode, all VRMs should be thinking about financially preparing your business for 2019.

    2018 VRMA International Conference Largest to Date
    2018 VRMA International Conference Largest to Date

    This year's VRMA International Conference in Las Vegas was the organization's largest to date. The conference attracted over 1,800 attendees, which was nearly a 28 percent increase in attendance from the 2017 conference.

    Thinking About Reshaping Your Digital Strategy in 2019?
    Thinking About Reshaping Your Digital Strategy in 2019?

    As 2018 comes to an end and budgets are being finalized for 2019, one area to think about investing some money is in your company's digital strategy.

    Advocacy Series: Smart Media Relations Is Essential to Your Business
    Advocacy Series: Smart Media Relations Is Essential to Your Business

    One of the bigger problems facing the short-term rental (STR) industry is misconception. Very often we hear that alternative accommodations are causing problems that in reality don’t exist. Concurrently, we also see insufficient awareness of the benefits to local economies that extra visitors bring.