Podcast
Cautious Optimism: Key Data’s Read on the 2026 Vacation Rental Market
11/24/2025
Melanie Brown, vice president of data insights at Key Data, joins the podcast to unpack Key Data’s Vacation Rental Industry Outlook 2026—a survey of nearly 250 US property managers that reveals what operators expect in the year ahead. According to Brown, sentiment has finally shifted toward “cautious optimism,” with most managers anticipating flat to modest gains in ADR, demand, and revenue per unit. But optimism isn’t replacing realism: staffing shortages, revenue pressures, and tightening regulations remain top concerns heading into 2026.
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Pets in Vacation Rentals: A Growing Opportunity for Operators
By Victoria Cowart | 11/10/2025
Today, well over half of US households—between 66% and 75%—own a pet. That translates to more than 66%, or 86.9 million pet-owning households. Among those, we have more than 65.1 million households with one or more dogs and 46.5 million households with one or more cats.
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When Crisis Hits, Double Down on Your Brand
By Madeleine Parkin | 11/3/2025
With markets trembling from tariffs, guests having second thoughts about traveling, and the high cost of, well, everything, it can be tempting to pause investment and wait out the storm. However, plugging in when others dial back can be just the differentiator your brand needs to thrive during challenging times.
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