VRMA Administrator
Hyatt announced that it plans to launch a short-term vacation rental platform called Homes & Hideaways by World of Hyatt. Hyatt also said it intended to sell its vacation rental management business — Destination Residences Management — to a company called Lowe, which, through an affiliate, will run it under Lowe and Coral Tree. The Homes & Hideaways project will spotlight U.S. vacation rentals managed by Lowe, which will be accessible to members of the hotelier’s loyalty program. The move follows other plays in vacation rentals by major hotel groups, such as Marriott’s Homes & Villas by Marriott Bonvoy and Accor’s OneFineStay.
Skift (09/28/23) Sean O'Neill
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